Privacy policy

Short answers

Who sees our files? You, us, and the outside services that help run your account and your project. Each one sees only what its job needs. Nobody else sees them unless you choose or the law requires it. Who else can see it

What do you use them for? Your account, your project, and the records the law makes us keep. Nothing else without your consent. How we use it

How long do you keep them? Until you delete your account. A few business records stay after that, for up to seven years. How long we keep it

Can we delete our account? Yes. You do it yourselves, in the account, whenever you like. Your choices

Who holds your information

AlgoNoodle, LLC runs EightHalo. In this policy, “we” and “us” mean AlgoNoodle, LLC.

Write to us about this policy at hello@eighthalo.com.

We offer EightHalo to businesses billed in the United States or Canada. This policy covers this site and your account.

Our Privacy Officer answers for this policy and for how we handle personal information. You can reach the Privacy Officer at the same address.

What we collect, and when

• When you visit this site. Site analytics counts visits without cookies. One first-party cookie records how you first reached us: the referring page, any campaign tags and the page you landed on. If you sign up, your account keeps that record. Our hosting and security services log technical details such as your IP address and browser.
• When you sign up. Your email address and, if you use Google, your Google sign-in details. We also record which version of our terms and this policy you accepted.
• When you fill in the short form. Your answers.
• When you book a call. The times you book for the fit call and your Brand Opportunity Report call.
• When discovery starts. Your discovery answers and every file you upload.
• During the project. Your choices and notes at each review stop, and your messages in the inbox in your account.
• When you pay. Your billing name and address, as proof of where you bill from. Card and bank details go to the payment processor. We don’t hold them.

Cookies are small files your browser stores. We use three kinds:

• The first-visit cookie. It holds the three items above and no name. No outside service reads it. It shows us how people find us.
• A security cookie. Our network provider may set one for a short time to stop bots.
• Sign-in cookies. They keep you signed in to your account, so the account needs them.

Your account runs no outside analytics, and this site runs no ad tracking.

Please leave sensitive details out of your files, such as health information or government ID numbers. If your files name other people, such as your customers, you confirm that you can share those details with us.

EightHalo is for businesses. We don’t knowingly collect information from anyone under 18.

How we use it

We use what we collect only to:

• run your account;
• research your business and write its Brand Opportunity Report;
• make and deliver your project;
• issue your receipts;
• keep your account and this site secure, and handle any dispute;
• keep the records the law requires.

Site analytics and the first-visit record show us how people find us and help us improve this site. We don’t sell personal information or anything else your business shares, and we don’t share it for advertising.

We use AI services in parts of discovery and delivery.

What you share with us is never used to train anything. That covers your answers, your files, your messages and your review notes. Public web pages you link us to are a separate case, set out below.

We rely on your consent, which you give when you sign up and when you share information with us. We also rely on what we need to deliver work you’ve ordered and to meet the law.

You can withdraw consent at any time by deleting your account or writing to us. We may then be unable to keep working with you. Records we must keep stay, as set out below, and so does a Work entry you consented to.

Who else can see it

Outside services help run your account and your project. Each one sees only what its job needs.

• Hosting and storage. Runs this site and your account, and stores everything in the account, backups included.
• Sign-in. Signs you in by email link or Google. It sees your email address and sign-in details.
• Email. Sends account email and call invites. It sees your email address and the message.
• Payments and sales tax. Takes your payment and calculates sales tax where we’re registered. It sees your card or bank details, your billing address and the amount.
• Video calls. Runs our calls with you. It handles the call link and what’s said on the call.
• AI services. Help in parts of discovery and delivery. They see the answers, documents and messages sent to them in discovery, and project material and review notes in delivery.
• Error tracking. Records technical errors, with personal data and your content scrubbed first.
• Site measurement. Counts visits and reports search queries and clicks. It sees site visit data and none of your content.

Links you give us in discovery are a separate case. An outside reading service reads those public web pages under its own terms. It receives the page addresses, and that list can show who you are. Our training commitment doesn’t cover that service.

We name these services by job, not by company. Ask us, and we’ll tell you which company does a job. Each one works under its contract or terms with us, and we stay responsible for what we give it.

Beyond those services, nobody sees what you share unless you choose:

• Your finished guide. Your team sees it through a view-only link. You turn that link on and off in your account.
• Our Work section. Your project appears there only after you give portfolio consent in your account. Concept entries in Work contain no client information.

There are two exceptions. We share information when the law requires it, such as a court order, or when we must protect someone’s safety or our legal rights. If our business is sold or reorganized, the new owner takes on this policy.

Where your information goes. We’re based in Texas. Your account and files are stored in the United States, and some outside services work from other countries. If you’re in Canada, your information leaves Canada. While it’s abroad, local law applies, and courts, police and security agencies there may be able to reach it.

How long we keep it

Everything in your account stays until you delete the account. We don’t delete it on a timer.

If your account had a paid project, three kinds of record stay after deletion: payment records, the terms you accepted, and your project’s decision records. They stay for up to seven years after your last payment, to meet tax and accounting rules and to answer any dispute. They keep only your name, email address and billing address, plus the record itself.

If you gave portfolio consent, the consented copy in our Work section also stays.

Deletion from your account happens at once. A few copies take longer to clear:

• Backups. They age out within eight weeks. If we ever restore a backup, we apply your deletion again before the account reopens.
• Working copies. Project material on our own studio systems sits outside the account, including review notes. We clear it separately after you delete your account.
• Outside services. They keep their own records for a time, under their own terms. That includes payment records and logs of email sent.

Your choices

• Delete your account. You do this yourself, in the account. It reminds you to download your brand kit first.
• Turn off your guide’s link. You can do this at any time.
• Block the first-visit cookie. You can block or clear it in your browser settings. This site works the same without it.
• See, correct or remove what we hold. Ask us. We answer every request, wherever you live.

We reply within 30 days. We may first need to confirm who you are. We can’t remove records the law makes us keep. You can also ask where your information came from, who has seen it and how long we’ll keep it.

If you’re in Canada and we can’t settle a concern, you can complain to the Office of the Privacy Commissioner of Canada. In Quebec, you can complain to the Commission d’accès à l’information.

Some US states give their residents extra privacy rights. We honor those rights where they apply to us.

Keeping it safe

Work in progress stays private. You see it in your account. Only you, us and the services listed above can reach it.

Your finished guide leaves the account in two ways only: the view-only link you switch on and off, and a Work entry you consented to.

Connections to this site and your account are encrypted. Each account can reach only its own data. Card and bank details never reach our systems.

No system is perfectly safe, so we can’t promise that nothing will ever go wrong. If a breach puts your information at real risk, we tell you and the regulators the law requires us to tell.

If this policy changes

We post the new version here with a new effective date.

If a change matters to how we handle what you’ve shared, we also tell you in your account or by email before it applies. We won’t loosen a promise on this page for information you’ve already shared unless you agree.

Got a privacy question or a data request?

Write to us.

The account, payment and ownership terms are on our terms page.

Signing up is free.

Sign up