Strategy &
messaging
A direction grounded in your business and the people you want to reach.
See what guides the design
- A strategy and messaging step, as the basis for your logo
- A mood board to express the visual direction
Logo design.
Made for your business.
A logo with the strategy behind it, versions for the places it appears, and a guide to using it.
$2,000
Sign up freeDelivered in 3–5 working days after you accept the offer.*
*Excludes your review time. How it works
USD, before sales tax.
Main logo
The name people get to know.
Small-size mark
For places where the full name won’t fit.
EightHaloBrowser-tab icon
A familiar detail, even at this size.
One-color versions
The thinking.
The logo.
The way to use it.
The logo starts with what your business needs to say. Each version carries that idea into a different space.
Strategy &
Your logo
family
A main logo, a mark for tight spaces and an icon for the browser tab. Each has a job.
See the logo versions
- Your main logo
- A small-size mark
- A browser-tab icon
- Color and one-color versions, using your existing colors
Guidance
for using it
The decisions behind the logo, with rules for the people who put it to work.
See what’s in your guide
- Strategy and messaging
- Your logo and its usage rules
- The mood board
Need a full color palette, typefaces and designs too? Explore Brand Identity
Your logo.
Your files. Your rights.
Getting other logo quotes? See what to ask each provider
A guide that stays with you
Your strategy, messaging, logo rules and mood board stay together. Your guide stays hosted free while your account exists.
Files checked before handoff
We test the files the way you’ll use them, so you can pass them to whoever works with your logo next.
Start with Logo.
Build further when you’re ready.
Logo fits when you need a new logo and guidance for using it. Brand Identity brings the words, visual identity and ready-to-use designs together.
Compare the two offersMove up to Brand Identity
$1,000
We use the discovery already done and send a new offer to your account.
Your upgrade adds voice and tone, a full palette, typefaces, imagery guidelines, designs, the full guide and your Brand AI Agent Skill.
See the complete Brand Identity offerStart with
your business.
Discovery and your Brand Opportunity Report are free. You keep the report whether or not you buy.
How a project runs